Welcome to Dubai Way

How it works?


Employers can contact us to find out how to receive their establishment code, and start enrolling their employees on the Dubai Way. Students of the Dubai Way can register here. The establishment code of the student’s employer is required.

Take the courses

The Dubai Way provides students with the information and knowledge required to provide excellent customer service to our visitors. The entire course is taken online through video lessons with engaging activities and periodic assessments.

Get Certified

At the end of the programme, there is a final assessment to be taken to become certified as a Dubai Way Champion. This is your commitment to our goal to provide the world’s best tourism experience and become the most visited city in the world.